Ringlink

A business relationship spanning decades, founded on trust and sustained by fast and reliable services.

THE BACKGROUND

With over 3,500 members, Ringlink Scotland stands as the UK’s largest business ring, dedicated to the agriculture, haulage, and construction sectors.

Since 1988, The Astute Group has been a proud supporter of Ringlink, offering a wide array of swift and dependable branding services. From creating eye-catching leaflets to furnishing stylish office desks, we are honoured to serve as Ringlink’s complete brand partner.

Foundations in Print

When Ringlink Scotland first partnered with us in 1988, our service offerings were much more focused than they are today – supplying primarily print and stationery in our opening years.

Ringlink first came to us for simple products like rubber stamps and printed newsletters, and as they expanded and evolved, so too have our services, growing to meet the increasing and diversifying needs of our clients.

Rapid Reactions

At The Astute Group, we understand that speed is critical for dynamic, fast-moving companies like Ringlink. That’s why we prioritise rapid service delivery, ensuring that Ringlink receives the supplies and support they need with unmatched speed.

We often hear from our clients, including Ringlink, that they ‘request the impossible.’ Yet, we consistently rise to the challenge, delivering on their needs, even with tight deadlines of just a few days – solidifying our role as key partners in their success.

Reliable Fulfillment 

Since partnering with Ringlink in 1988, we’ve established ourselves as a reliable provider. Our long-standing relationship is built on trust and dependability, ensuring that no matter what Ringlink requires, we deliver with precision and reliability.

Our commitment to fulfilment, regardless of scale or complexity, underscores our dedication to their success. This enduring partnership highlights our ability to provide unwavering support and solutions that Ringlink relies on year after year.

Rich Offerings 

Our extensive range of services demonstrates our identity as a complete brand partner for Ringlink. Our ability to meet a wide variety of needs under one roof simplifies their process and enhances their branding efforts comprehensively.

From eye-catching event signage and pull-up banners to the creation of new logos, our diverse offerings are integral to their operations. We also supply custom-designed leaflets, stylish and functional office furniture, and branded workwear.

A Revolutionary Handbook Redesign

We had the privilege to redesign the Ringlink Members’ Handbook, a crucial resource for over 3,500 members. Our improvements focused on simplifying content, implementing a colour-coded system, and reorganizing the layout. The result is a streamlined, 150-page handbook that is visually appealing and easier to navigate. 

We also handled the printing of the handbook, providing Ringlink with a comprehensive solution that eliminates the need to coordinate with multiple vendors. By trusting us with both design and printing, Ringlink streamlined its process, ensuring consistency and quality while simplifying project management.

Creating Cohesive Corporate Branding

Previously, Ringlink’s advertising efforts were somewhat disjointed, so we enhanced its advertising strategy by developing a new corporate style that brings unity to its brand across all platforms.

Our approach was to rationalise their visual and messaging strategies, creating a cohesive look and feel that is now recognisable in all their advertisements – whether it’s print, online, or outdoor advertising,

Years of Partnership

Since 1988, our partnership with Ringlink has flourished, expanding beyond initial offerings to encompass a comprehensive suite of services tailored to their evolving needs.

Over the years, we’ve added diverse elements such as office furniture, branded staff clothing, and a variety of branding materials that streamline their operations and reinforce their corporate identity.

As Ringlink’s complete brand partner, we simplify their procurement process by being a single source for all their branding and operational needs.

Our ability to offer rapid turnaround times further enhances our partnership, enabling Ringlink to respond swiftly to market demands and maintain their competitive edge.

This combination of extensive service offerings and quick execution not only makes life easier for Ringlink but also demonstrates our commitment to supporting their growth and success with every step.

We look forward to continuing this fruitful journey, adapting and expanding our services to meet Ringlink’s future needs.